Create Your Core Offer
- Dream Outcome?
- Problems/Obstacles
- List All Problems as Solutions
- Maximize Profit/Value
- Value ↑ Cost ↓
- Value ↓ Cost ↑
- Value ↓ Cost ↓
- Value ↑ Cost ↑
- Value ↑ Cost ↓ ✔️
- Final High Value High Profit Offer Stack
- ↑ Value ↑ Cost ✔️
- ↑ Value ↓ Cost ✔️
- ↑ Value ↑ Cost ✔️
- ↑ Value ↑ Cost ✔️
- ↑ Value ↑ Cost ✔️
"Make People An Offer So Good They Would Feel Stupid Saying No."
V. Create Your Offer Components
- Define Their Dream Outcome
- List out Every Possible Problem they can Encounter
- Every intricate step
- Everything that happens before and after achieving their goals
- What next problem will they face
- How can we make it worth it?
- How can we make it easier?
- How can we make it faster?
- How can we make it enjoyable, sustainable, and something they believe they can do?
- List out every possible solution to the problems
- How to YAY without BOO even if you GREATEST OBSTACLE
- Use Delivery Cube to think thorough ideas
The "Delivery Cube"
- Group Ratio
- 1-1
- Small Group
- One to Many
- Level of Effort On Their Part
- Do It Yourself (DIY)
- Done-With-You (DWY)
- Done-For-You (DFY)
- Support Levels & Types
- SMS
- Chat
- Email
- Expert vs Normal
- Phone
- Zoom